This position supports Inova's digital marketing efforts by coordinating editorial calendars and gathering and assessing available data via digital platforms. The ability to analyze and report on data is of utmost importance for success in this position. This role will identify ways to leverage tools for improved targeting and campaign performance.
The position will develop routine summary reports and analysis to ensure performance to identified metrics for individual marketing activities and campaigns. He/she will be a member of many project/campaign teams. He/she will work closely with the entire marketing division, but most intimately with the digital marketing team. Consequently, it is vital that an individual in this position have good communication skills and can articulate findings/results to varied audiences. Must be comfortable with creating, sharing and presenting detailed performance reports and ongoing dashboards and relational databases.
Internal Number: 46718BR
About Inova Health System
Inova is a global leader in personalized health, which leverages precision medicine to predict, prevent and treat disease, enabling individuals to live longer, healthier lives. At Inova, we serve more than two million people each year from throughout the Washington, DC, metro area and beyond. Inova's mission is to improve the health of the diverse community it serves through excellence in patient care, education and research. At Inova, more than 16,000 employees demonstrate their commitment every day to providing the community with expert, world-class, compassionate patient care.