As part of the Marketing and Communications team in the College of Engineering and reporting to the Director of Marketing and Communications in the Dean's Office, the Senior Marketing Writer develops a wide variety of written communications for internal and external audiences that inform, persuade, and promote across multiple platforms. Audiences may include students, faculty, staff, prospective students, alumni, donors, executives, influencers, and external partners, among others. The Senior Marketing Writer will gather information by interviewing subject matter experts as well as through secondary research, and write communications while infusing college and university messaging and using marketing knowledge to position content partnering with subject matter experts to best tell the story, communicate information, and market the College and its offerings. The Senior Marketing Writer will write communications and marketing pieces, including but not limited to, correspondence, scripts, presentations, videos, collateral, web content, postcards, success stories, news articles, degree offerings, direct marketing emails, advertising, social media, brochure content, remarks, newsletters, and magazine stories. Communications will be written for different mediums, including but not limited to print, web, digital, audio and video. Occasionally the position will need to conduct interviews in the evening remotely to accommodate international time zones. The Senior Marketing Writer will also edit and proofread communications. The position will use tools such as Mailchimp for emails and e-newsletters, Wordpress for news articles, and MS Office, including MS Word.
A bachelor's degree is required in communications, marketing, journalism or related field along with five years of business writing experience preferably within a high technology organization or in higher education. Solid understanding of written English and grammar is also required as is strong attention to detail, verbal communication, professional demeanor, and collaboration skills. The position requires experience with MS Word and comfort using other technology platforms such as MailChimp, BlueJeans video/audio conferencing, and Wordpress or similar. Knowledge of Photoshop and InDesign is a plus.
Requisition Number: STFR005567
Internal Number: 62117
About Northeastern University
Founded in 1898, Northeastern University is a private research university located in the heart of Boston. Northeastern is a leader in worldwide experiential learning, urban engagement, and interdisciplinary research that meets global and societal needs. Our broad mix of experience-based education programs, our signature cooperative education program, as well as student research, service learning, and global learning build the connections that enable students to transform their lives. The University offers a comprehensive range of undergraduate and graduate programs leading to degrees through the doctorate in nine colleges and schools.