To advance the mission and values of the OU Athletics Department by coordinating ticket sales efforts, directing advertising campaigns and delivering the Oklahoma Sooner brand through the execution of game entertainment elements with the Director of Marketing and Athletics Marketing team for all 21 athletic programs, but specifically focusing on volleyball, women’s basketball and baseball. This position may also assist with the execution and branding of “The Foundry,” OU’s NIL program, in conjunction with OU administration who oversees those efforts.
Roles and Responsibilities:
Develop and implement marketing and promotions plans to increase ticket sales, game attendance and fan experience for the following sports:
Women’s Basketball (Winter)
Wrestling (GA Oversight)
Coordination of collateral production for designated sports with Athletics Graphic Design as a part of each programs marketing and promotions plan
Assist in the execution, scheduling, creative development and relationship management of assigned advertising avenues.
Fan and Student Engagement:
Identify creative and innovative programs that engage the student body and encourage participation at all athletic events
Further enhance and cultivate relationships on-campus; resulting in student, faculty and staff support
Assist the Director of Marketing and whole marketing staff with the planning, coordination and implementation of all football game day activities and promotions including but not limited to:
In-game promotions and giveaways
In-venue presentations sponsored by the University and/or the Athletics Department
Marching Band performances
Spirit – Cheerleaders, Pom Squad and Mascots
All other game day related activities
Oversee game entertainment for volleyball, women’s basketball and baseball bringing new and fresh elements to customer relations and the in-game fan experience
Identify creative and innovative programs that engage both existing and potential fans, resulting in an entertaining atmosphere and that encourages spectator loyalty and support
Assist tournament and meet directors in developing specific promotional support related to special events hosted by The University of Oklahoma (i.e. Big 12 Tournaments, NCAA Championships, etc.)
Assist with sponsorship fulfillment responsibilities related to Sooner Sports Properties (Learfield Property) and other third-party agreements
Assist with ticket sales campaign coordination related to IMG/Learfield Ticket Solutions and other third-party agreements for all sports
Assist in NIL branding and program elements in conjunction with internal staff members who oversee “The Foundry”
Oversee the marketing internship program and staff of 15+ undergraduate students who help us with office hours and event execution
Oversight of hiring all interns
Creation and oversight of intern schedule and training
Construction of career development opportunities for all interns
Maintain knowledge of the rules and regulations of the NCAA, Big 12 Conference, and The University of Oklahoma. Know, understand, and reinforce commitment to NCAA and Big 12 rules, and report violations or suspected violations to the Athletics Compliance Department.
Perform other related duties as requested
Required Education: Bachelor Degree or equivalent combination of education and experience, AND:
0-24 months experience related to Marketing fields, Community Relations, Non-profits.
Communicate and interact effectively, respectfully and appropriately with diverse populations in the Department, the University, and the community.
Willing to work in a team atmosphere where expectations are set and managed while giving staff flexibility to do their assigned tasks as both a leader and/or a follower.
Demonstrate strong interpersonal skills with colleagues, Fans, student-athletes, coaches, and administrators.
Belief in The University of Oklahoma Department of Athletics Mission and Core Values.
Strong game production experience preferred.
Handle multiple tasks in a high stress environment.
Ability and willingness to work some nights and weekends.
Efficiently operate a personal computer and associated software (Outlook, Word, Excel, etc.)
Drivers license to operate Community Relations vehicle
Advertised Physical Requirements:
Must be able to stand, engage in repetitive motions, walk, communicate, hear and see, including color, depth perception and clarity.
Marketing background in a division 1 athletics department with experience in game production, ticket sales campaigns and fan experience improvement effort.
High ability and comfort level with public speaking and/or speaking in front of large crowds during community appearances and school assemblies.
Experience in working with the public-school systems, collegiate student-athletes and other non-profit organizations.
Supervision: Student Group
Special Instructions: If you are selected as a final candidate for this position, you will be subject to The University of Oklahoma Norman Campus Tuberculosis Testing policy. To view the policy, visit https://hr.ou.edu/Policies-Handbooks/TB-Testing
The University of Oklahoma is committed to achieving a diverse, equitable, and inclusive university community by recognizing each person's unique contributions, background, and perspectives. The University of Oklahoma strives to cultivate a sense of belonging and emotional support for all, recognizing that fostering an inclusive environment for all is vital in the pursuit of academic and inclusive excellence in all aspects of our institutional mission.
Hiring contingent upon a Background Check?-Yes
Special Indications:Hiring contingent upon driver's license check
The University of Oklahoma is a Division I institution and is a member of the Big 12 Conference. There are approximately 550 student-athletes in 23 intercollegiate athletic programs. The mission of the Oklahoma Athletics Department is to inspire champions today and prepare leaders for tomorrow by providing an excellent environment to enable student-athletes to achieve their highest academic, athletic and personal aspirations.