For our Abbott Diabetes Care Division ADC we are looking for an experience professional to join our commercial team located in Prague as a Strategic Marketing Manager. This will be a regional role, covering the are of Czechia and Slovakia, with 2 direct reports.
Primary objective of position:
Development of long term plans and business strategies (including Digital and Medical Community) for the product categories and P&L business management in order to achieve set business targets.
Responsible for developing strategies in Czech Republic and Slovakia to make Abbott products successful. Ensure that his strategies guarantee the biggest possible sales, market share growth and products penetrate Medical Community.
Ensures that all activities are performed in compliance with quality system requirements.
Analysis of market trends and recommend changes and strategies based on market analysis. Analysis and identification of potential increases of market shares of product categories Czechia and Slovakia.
Management of the team (team building, motivation, goal setting, performance monitoring). Managing teams and projects in an international environment, understanding of multi-cultural markets with different business models.
Demonstrate an understanding of the application of the Quality Policy through daily activities. Maintain vigilance to ensure adherence to the Quality Policy and system procedures by promptly reporting noncompliance issues to management.
Abbott Quality Policy Compliance: Prioritize compliance to the QSR through ongoing support and communication of the Quality Policy. This will be accomplished by leading by example on daily basis, ensuring clear goals for subordinates and ensure prompt corrective action for any noncompliance issues raised by subordinates.
Budgeting: Prepare or arrange for preparation of budgets, reports, and forecasts. Ensure they are completed in timely manner. Manage marketing expenses within Plan/ Update. Keep manager informed with regular updates on issues and business performance
Customer Relations: Maintain necessary contact with key customers to achieve objectives of division. Develop and maintain report with key opinion leaders in the market place to identify trends, competitor activities and new business situation. Monitor competitive situation - their strategies, activities and organizational power.
EHS: Perform all responsibilities in accordance with Environment, Health & Safety roles, standards and polices.
University degree of Science or Economics/Marketing is a must.
Excellent command of written and spoken English + native Czech is a must.
8+ years of marketing experience in international company as must.
Prior leadership experience is mandatory (at least 1-2 years in managerial/team lead position, preferably within corporate environment).
Real marketing hands-on experience with proven record.
Medical product management experience as an asset.
Multicultural experience would be a strong asset.
Ability to promote understanding of marketing, brand, consumer and market.
Strong understand of organization as a whole and find synergies across functions, divisions and affiliates.
Ability tp anticipate key influencing factors on ADC short and long term planning process.
Ability to analyze market and consumer information,
Ability to plan and execute modeling and marketing plan.
Strong leadership and motivation skills.
How we will reward you As you'd expect from a global healthcare company, we offer stable employment conditions, long-term career perspectives and a fantastic range of benefits including competitive salaries and bonus potential, a superb defined contribution pension scheme, private healthcare, life assurance and a flexible benefits scheme.
Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 109,000 colleagues serve people in more than 160 countries.