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Digital Marketing
The healthcare industry is changing rapidly with several market dynamics significantly impacting the patient care continuum.  Among these dynamics is ‘Consumer Empowerment’ and the increasingly proactive role patients are taking in the management of their healthcare. Boston Scientific sees this as an exciting opportunity to ‘Advance Science For Life’ by developing important new digital capabilities to meet these new demands of the patients we are committed to serving.  These digital capabilities also provide new tools for companies to more efficiently and effectively plan, execute and optimize marketing engagements and better serve customers and patients with relevant information and services. The digital revolution has also provided marketers with unprecedented volumes of custom


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The mission of the American Marketing Association New York is to inspire, support and celebrate brilliance in marketing. Founded in 1931, the AMA New York is the principal community for marketing professionals across all industries and disciplines in the New York area. Offering programs, monthly events, and interaction with the chapter through volunteer activities, we provide marketers with an opportunity to increase their knowledge and reach in the marketing community. AMA New York is the creator of the Effies, the Greenbook and the new Marketing Hall of Fame, which honors outstanding marketers nationwide.

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