MARKETING & COMMUNICATION SPECIALIST, Enrollment, Undergraduate Admissions
Location: BOSTON, Massachusetts
Internal Number: 4227
About the Role
Boston University Admissions seeks a Marketing & Communications Specialist. This role's primary responsibility is to produce and manage digital assets, including video and graphic design for Boston university Admissions. Their responsibilities may include video production and basic editing and develop content for online and interactive/new media communications designed to attract, influence, and inform target audiences regarding the benefits and value of an undergraduate education at Boston University. The Digital Marketing & Communications Specialist is responsible for contributing to and helping implement the strategic marketing plan developed by BU Admissions. This individual will be a member of the admissions marketing team and work closely with admissions staff members, BU Interactive Design and Creative Services, and current student volunteers. Evening and weekend work may be required on occasion.
As a member of the admissions marketing team, the Marketing & Communications Specialist works closely with admissions staff members, BU Interactive Design and Creative Services, current student volunteers, and external third-party vendors. This role reports to the Senior Assistant Director of Marketing & Communications.
The Marketing & Communications Specialist's primary duties include:
Researching and cataloging digital assets;
Assisting in video production and basic editing;
Developing digital content for online and interactive/new media communications;
Providing a design perspective and developing graphics for all marketing content including emails, social, website, in-house publications and others, and;
Contributing to and helping implement the strategic marketing plan developed by BU Admissions.
About the Organization
Boston University Admissions is part of the Enrollment & Student Administration unit (ENSA). BU Admissions plays a critical role in ENSA's mission through the undergraduate recruitment, selection, and enrollment of BU's first-year and transfer classes.
Across the 11 departments of ENSA, we are dedicated to ensuring that our policies, practices, and services meet the needs of an increasingly diverse University community of students, families, faculty, staff, and alumni. We do so through a lens of respect, and a commitment to encouraging the personal success and productivity of all employees. To read more about Boston University and our commitment to diversity and inclusion, please visit:
A Bachelor's Degree is required for this position. Ideally, we are seeking a candidate who:
Has 3-5 years of related experience;
Has experience writing/creating web and video content;
Has a strong grasp on story boarding, shooting, post-production, and composition and a working knowledge of video editing products (software).
Has expert knowledge of current digital media production, equipment, and processes;
Has a thorough knowledge of Photoshop and Adobe Creative Suite, and;
Demonstrates working knowledge of video editing software (such as Final Cut Pro), presentation development applications (such as Keynote), and web development platforms (such as WordPress.)
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law. We are a VEVRAA Federal Contractor.
Boston University is no small operation. With over 33,000 undergraduate and graduate students from more than 140 countries, 10,000 faculty and staff, 16 schools and colleges, and 250 fields of study, our two campuses are always humming.