Strategic Marketing Facilitator III - Health System Mktg. & Communications - Full Time 8 Hour Days (Exempt) (Non-Union)
University of Southern California (USC)
Location: Los Angeles, California
Internal Number: REQ202112042
The Senior Advisor, Strategic Marketing or Senior Partner Advisor, Strategic Marketing is part of Keck Medicine of USC Marketing and Communications department and the Strategic Marketing division within the department. This individual contributor position reports to the Director of Strategic Marketing. The primary purpose of the job is to manage the planning, execution and evaluation of multiple service line marketing programs. Each program has an annual Integrated Marketing and Communications plan. Activities associated with the plan include advertising, and direct response communications as well as program content that is used in publications and collateral materials. Key client contacts for each program include clinical chairmen, their administrators and other key stakeholders. The Senior Program Manager is responsible for providing strategic marketing consultation and guidance to these stakeholders as well as using data to develop thoughtful business analyses to inform marketing recommendations. Minimum Education: .Bachelors required. Masters degree in business, marketing preferredMinimum Experience/Knowledge: â¢ 8+ years marketing experience in multiple channels: paid search, direct mail, email, banners, radio, television print â¢ Experience executing strategic marketing plansâ¢ Proven ability to analyze data and market research to make business recommendationsâ¢ Superior problem-solving skillsâ¢ Experience managing budgetsâ¢ Outstanding interpersonal and presentation skillsâ¢ Excellent organizational and time management skillsâ¢ Demonstrable written and verbal communication skills Required License/Certification: Fire and Safety Certification. If no card upon hire, one must be obtained within 30 days of hire, and maintained by renewal before expiration date (applicable to employees working within City of LA).
USC is the leading private research university in Los Angeles—a global center for arts, technology and international business. With more than 47,500 students, we are located primarily in Los Angeles but also in various US and global satellite locations. As the largest private employer in Los Angeles, responsible for $8 billion annually in economic activity in the region, we offer the opportunity to work in a dynamic and diverse environment, in careers that span a broad spectrum of talents and skills across a variety of academic and professional schools and administrative units. As a USC employee and member of the Trojan Family—the faculty, staff, students, and alumni who make USC a great place to work—you will enjoy excellent benefits, including a variety of well-being programs designed to help individuals achieve work-life balance.