Executive Director, Development Marketing and Communications, Faculty of Arts and Sciences
Harvard University Alumni Affairs and Development
Location: USA - MA - Cambridge
Internal Number: 58165BR
This position will be based on our campus in Cambridge, MA. However, due to the COVID-19 pandemic this position will be remote until further notice.
Alumni Aﬀairs and Development (AA&D) comprises the University Development Oﬃce (UDO), Faculty of Arts and Sciences (FAS) Development, AA&D Resources, and the Harvard Alumni Association (HAA). There is a unique relationship between the University and the FAS fundraising operations, resulting from a long history in which University fundraising ultimately grew out of College fundraising.
Faculty of Arts and Sciences (FAS) Development FAS Development is responsible for the fundraising eﬀorts supporting the Faculty of Arts and Sciences, including Harvard College, the Harvard John A. Paulson School of Engineering and Applied Sciences, and the Graduate School of Arts and Sciences. FAS Development staﬀ work with Harvard College donors, alumni, parents, and friends who provide critical support for the FAS and often for other parts of the University.
Reporting to the Associate Vice President and Dean of Development for the Faculty of Arts and Sciences (FAS) within Harvard's Alumni Affairs and Development (AA&D) office, the Executive Director is responsible for overseeing communications and marketing strategy for FAS development. This includes setting an overarching strategic direction for fundraising marketing and communications, as well as overseeing communications functions inclusive of project management, content development, creative engagement, and direct response marketing. In conjunction with FAS senior leadership and the Dean's office, the Executive Director will also be responsible for developing and executing a holistic development communications plan for the Edgerley Family Dean of the Faculty of Arts and Sciences that advances the Dean's vision and priorities to our broad and diverse community.
Develops communications and marketing strategies and plans to support FAS fundraising objectives. This includes setting an overarching strategic direction for fundraising marketing and communications, as well as defining audiences, overseeing message development, and working closely with senior communications colleagues across AA&D and FAS to reinforce and coordinate messaging efforts.
Leads the assessment of FAS Development-wide marketing and communications needs across audiences and channels. In collaboration with fundraising managers, sets priorities within fundraising communications needs.
Oversees and provides strategic direction for all content and communications plans in support of FAS fundraising efforts, to include direct marketing appeals; engagement messaging and social media; fundraising priority whitepapers; gift proposals and gift opportunities collateral; event communications and marketing; acknowledgements; gift announcements; newsletters; internal communications; annual and stewardship reports; volunteer training collateral; and other communications as needed.
Advises the Dean of Development and Dean of the FAS on communications strategies and initiatives. Develops and manages a strategic plan for the Deans' broad-based communication to relevant FAS constituencies, including staff, faculty, and donors.
Works closely with departments across the FAS and within the development office to ensure coordination, alignment, and reinforcement across all external messaging to alumni, parents, and prospects. This involves developing close working relationships with public affairs, the College and GSAS communications offices, and the Deans' offices.
Establishes and manages internal mechanisms for content quality management and dissemination, inclusive of facilitating the review and approval hierarchies and protocol.
Oversees Direct Response Marketing (DRM) efforts, with the goals of increasing engagement and participation at all levels; using data to inform engagement strategies; and coordinating messaging across our development effort.
Maintains relationships with internal peers in various schools, including GSAS and SEAS, as a means to ensure an integrated approach to all communications.
Serves as primary FAS Development Communications liaison to Harvard Public Affairs and Communications (HPAC) and the FAS Dean's Office.
In collaboration with HPAC, determines when, how, and with whom to share talking points and resources related to Harvard issues in the news.
Uses data to inform strategies, working closely with the communications team to identify consistent segments and analyze complex data to develop and adjust plans.
May serve as writer/editor for a wide range of print, electronic, and event communications collateral.
Must be conscious of risk management in handling confidential information. Must be collaborative, conscientious, and results-oriented, and handle even difficult situations with a sense of humor. Must have the ability to produce clear documentation.
This position requires a 6 month orientation and review period. Please include a cover letter with your application.
About Harvard University Harvard University, based in Cambridge and Boston, Massachusetts, was established in 1636 and is the oldest institution of higher education in the United States. The University is home to over 20,000 students and employs 18,000 people, making us the fifth-largest employer in Massachusetts. Harvard is a special place, filled with diverse, energetic, and talented people who are driven to grow and succeed. By working here, you join a vibrant community that advances Harvard's world-changing mission in meaningful ways, inspires innovation and collaboration, and builds skills and expertise.
Why AA&D? We are a dedicated team of 400 alumni affairs and development professionals supporting Harvard's advancement activity through roles that include front-line fundraising, alumni and volunteer engagement, technology, events, communications, prospect management and research, business process, talent management and many other areas.
Harvard's Alumni Affairs and Development team inspires and galvanizes alumni, friends, and members of the University community to support Harvard through philanthropy, governance, and active engagement. AA&D believes a workplace that reflects the diversity of our society and our ever-evolving University constituency makes us a stronger and more effective organization. Our goal is to create an environment of respect that values the many talents, perspectives, and experiences of our community, to deliver the strongest possible results by incorporating diverse perspectives into our daily work, and to make AA&D a great place to work for everyone. AA&D strives to live our values of respect, inclusion, trust, collaboration, innovation and sharing of information in our daily interactions and our work.
To learn more about how Harvard supports diversity and inclusion throughout the University please visit the Office for Diversity, Inclusion & Belonging at https://dib.harvard.edu/.
Discover AA&D and Harvard University Benefits
Opportunities for internal advancement
A creative, high- energy, collaborative environment
Generous Vacation, Sick, Personal, and Holiday pay
Medical, Dental and Vision benefits starting on your first day
University-funded retirement plans
Tuition Assistance Program
Transportation benefits to help with your daily commute
Health and wellness discounts, memberships and programs
Accommodations: Harvard University welcomes individuals with disabilities to apply for positions and participate in its programs and activities. If you would like to request accommodations or have questions about the physical access provided, please let your recruiter know.
Vaccine Requirements: The University requires all Harvard community members to be fully vaccinated against COVID-19 and remain up to date with COVID-19 vaccine boosters, as detailed in Harvard's Vaccine & Booster Requirements. Individuals may claim exemption from the vaccine requirement for medical or religious reasons. More information regarding the University's COVID vaccination requirement, exemptions, and verification of vaccination status may be found at the University's
Bachelor's degree in business, marketing, or other creative field required.
Minimum 10+ years' related experience. Experience working with frontline fundraisers, project teams, and designers required. Experience overseeing and developing communications plans and integrated messaging strategies.
Management experience required.
Experience in an agency or internal marketing team is highly desirable.
Demonstrated ability to project manage required, including contributing to the design of and implementing segment specific marketing plans, project schedules and budgets for existing and new programs.
Successful track record translating business needs into content driven solutions.
Must have excellent computer skills, with MAC proficiency preferred. Knowledge of Adobe InDesign, Microsoft Project, PowerPoint, Excel, and HTML highly desired. Willingness and ability to learn these programs required.
Strong digital literacy is required.
Knowledge of utilizing the Web and interactive media for marketing communications purposes highly desired.
Knowledge of marketing research and analytics highly desired.
Knowledge of Harvard's history and organization preferred.
Knowledge of fundraising goals and techniques preferred, willingness to learn required.
EQUAL OPPORTUNITY EMPLOYER: We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.
About Harvard University Alumni Affairs and Development
Harvard University is devoted to excellence in teaching, learning, and research, and to developing leaders in many disciplines who make a difference globally. The University, which is based in Cambridge and Boston, Massachusetts, has an enrollment of over 20,000 degree candidates, including undergraduate, graduate, and professional students. Harvard has more than 360,000 alumni around the world. The University has twelve degree-granting Schools in addition to the Radcliffe Institute for Advanced Study, offering a truly global education. Established in 1636, Harvard is the oldest institution of higher education in the United States.