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MARKETING SPECIALIST, MIT Federal Credit Union (MITFCU), to build and execute multi-channel campaigns, drive social media engagement, and create relevant digital content to engage and support member and Credit Union needs. Responsibilities include supporting the marketing department's initiatives and the planning, executing, and tracking of marketing programs such as email, social media, digital advertising, events, or content marketing; coordinating the requests, planning, and execution of marketing campaigns, social media, SEO/SEM, and other marketing projects; assisting with managing multiple external and internal vendors and teams in the creative development of digital content, advertising materials, media planning, and high-impact promotions; day-to-day budget maintenance and awareness, including submission, tracking, and reporting; researching and recommending new tools, strategies, segmentation, SEO, best practices, etc., to ensure all marketing efforts are as successful and up-to-date; assisting with the creation and maintenance of editorial calendars and communicating deliverables; and performing related duties as assigned.
REQUIRED: bachelor's degree in marketing, communications, or a related field; at least three years' marketing experience; experience or interest in digital and social media and both paid and organic creative development and execution; strong organizational, interpersonal, presentation, and oral and written communication skills; ability to manage multiple projects simultaneously, develop strong relationships with management and editorial teams, and communicate effectively with internal and external clients and various teams; experience presenting virtually and in-person to an audience; experience with the creative development process with key stakeholders; solid knowledge of Adobe Cloud, Word, PowerPoint, and Excel; and familiarity with standard research and ability to derive insights from the data. PREFERRED: credit union/financial institution experience. Job #21330-7
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