SUMMARY
The Video Marketing Strategist will specialize in creating, producing, and delivering video content that tells the story of Spring Arbor University and supports overall marketing and enrollment goals. As the expert voice for higher education video marketing at SAU, this position oversees all video campaigns and projects, and manages student workers assist in video production and editing. This position will work collaboratively with the entire marketing team to provide creative solutions regarding digital, social, and print campaigns, and ensure that creative materials effectively communicate the brand promise. Additionally, this position is responsible for meeting budget, time, and project scope.

ESSENTIAL DUTIES AND RESPONSIBILITIES  include the following. Other duties may be assigned by proper personnel.

 

REPORTING RESPONSIBILITIES
As a member of Marketing and Communications team, this position reports directly to the Chief Marketing Officer. Serves on committees as deemed appropriate. Other duties as assigned.

QUALIFICATIONS
To perform this job successfully an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Individual will exhibit a life and service that is in full accord with the Spring Arbor University Concept and Community Covenant.

EDUCATION and/or EXPERIENCE

Experience working in multicultural academic environments preferred and individuals from diverse populations are encouraged to apply.