Dependent on experience.
The IIBEC mission is realized by a professional staff and through the efforts of a volunteer board of directors, numerous committees, and its individual members across the globe. To learn more about IIBEC please visit our website at https://iibec.org/
IIBEC offers an excellent benefits package including medical, dental, vision, 401-K, life insurance, long-term disability, summer hours and paid vacation and holidays.
Additional Information:
Telecommuting is allowed.
The International Institute of Building Enclosure Consultants (IIBEC), an international professional association headquartered in Raleigh, North Carolina seeks a Manager of Marketing & Sales to join our team! Under the leadership of our Chief Operating Officer, this role is responsible for creating a strong brand and consistent message and generating revenue through trade show exhibitions, advertising, sponsorships and partnerships.
PRIMARY RESPONSIBILITIES
Execute marketing plans and strategies
Create and execute email campaigns
Market initiatives through social media channels
Plan and secure media advertising internally and externally
Create presentations, signage and trade show materials
Develop and edit website content
Exhibit at trade shows (3-4 times annually)
Provide ongoing metrics as means of analyzing, maximizing and improving web traffic, online and target marketing opportunities to leadership
Manage marketing and sales budget and prepare annual budget
Generate revenue in sponsorships, advertising and exhibition to meet targets and budget objectives
Identify, prioritize and pursue new partners, sponsors, exhibitors and advertisers
Provide analytics to advertisers, sponsors and exhibitors
Maintain precise records of communications with existing and potential sponsors, exhibitors and advertisers and update database as required
REQUIREMENTS
Qualified candidates will possess a bachelor’s degree in Business Administration, Marketing, Communications, or related focus
Minimum of 3-5 marketing/sales experience
Familiarity with social platforms and social media management tools
Strong communication and interpersonal skills working with team, members and marketing vendors
Proficiency in Adobe Creative Suite
Experience in WordPress or similar CMS
Familiarity with SurveyMonkey, Google Analytics and MailChimp
Excellent communication, organization and interpersonal skills, as well as ability to influence and negotiate
The International Institute of Building Enclosure Consultants (IIBEC) is an international association of professionals who specialize in roofing, waterproofing, and exterior wall specification and design. From sprayed polyurethane foam to cedar shakes, from parking garages to air barriers, IIBEC has a member expert for every type of roof, exterior wall, or waterproofing issue in the world today.