Moments of caring: That is what every team member contributes through every action, every day, at Roper St. Francis Healthcare. Whether we serve patients directly or support our caregivers, we have so much to be proud of. The communities beyond and inside our walls mean everything to us. And we are rewarded in kind. Lowcountry families have made us their preferred healthcare provider. As the area's only not-for-profit health system, we put purpose and outreach above all else. And our patients-first focus has earned us numerous honors, including Magnet® distinction, the nation's highest recognition of nursing excellence. Our system has been recognized by Modern Healthcare as a Best Place to Work for 2020, 2021 and 2022.
Make each moment count in this role.
Director Marketing & Brand Strategy
ROPER ST. FRANCIS HEALTHCARE | CHARLESTON, SC
Develop brand and marketing strategies to support the advancement of RSFH's strategic vision and growth targets. Lead the ongoing integration of Marketing and Communications to build and maintain high-functioning, engaged team.
We seek a Director of Marketing & Brand Strategy with the following credentials:
Bachelor's degree in marketing, Business Administration or equivalent field of study. Master's degree preferred.
12 years of branding and marketing experience with at least 5 years in an administrative or executive position.
Experience in the health care industry preferred.
Demonstrated ability in branding and marketing strategy, operations, vendor management and budget preparation and oversight.
Experience in managing complex and varied projects.
Ability to lead a high functioning, engaged, multi-disciplinary team.
American Heart Association BLS for Healthcare Provider Card required.
Knowledgeable in areas of nursing theory and practice.
Excellent oral/written communication skills essential to positive interaction with people of diverse educational and cultural backgrounds and working well with patients, physicians, other healthcare professionals and the public.
We are vibrant and growing.
We have four flagship hospitals: Roper Hospital, Bon Secours St. Francis Hospital, Roper St. Francis Mount Pleasant Hospital and Roper St. Francis Berkeley Hospital. In an emergency, we have six strategically placed ERs. With almost 6,000 teammates, we're the Lowcountry's second-largest private employer. We have nearly 1,000 doctors representing almost every medical specialty. Our 657-bed system consists of 117+ facilities and services across five counties.