The Assistant Marketing Manager, Email and Events will provide support for the Email Marketing Manager and Events Manager. This position is responsible for creating, deploying, tracking, and analyzing campaigns against the overarching communications strategy.
Assisting with the execution of the team's email communications
Assist email marketing manager in building ongoing Yield strategy
Analyze and make recommendations for optimizing our list-buy outreach strategy
Following timelines, completing tasks and adhering to the communications calendar
Prepare quarterly and ad-hoc email reports
Staying on top of deliverables, especially as priorities shift
Collaborating with our Marketing Ops, Enrollment Counseling, and College Success teams as needed
Assisting with the execution of the team's comprehensive event strategy
Assisting with the development of event content
Facilitating event hosts (University staff and faculty) and student panelists, and providing support when needed before, during, and after events
Collaborating with internal creative and operations teams to ensure events and emails are ready for launch
Conducting post-event reporting
3-4 years of email marketing experience, and 1-2 years in event management
Ability to manage multiple priorities and projects across various initiatives, vendors, and channels
Experience working with tools, systems, and technology to execute and analyze campaign and event performance
Bachelor's degree required
Hybrid or 100% remote work possible for this role.
Marketing and Communications
Northeastern University considers factors such as candidate work experience, education and skills when extending an offer.
Northeastern has a comprehensive benefits package for benefit eligible employees. This includes medical, vision, dental, paid time off, tuition assistance, wellness & life, retirement- as well as commuting & transportation. Visit https://hr.northeastern.edu/benefits/ for more information.
Northeastern University is an equal opportunity employer, seeking to recruit and support a broadly diverse community of faculty and staff. Northeastern values and celebrates diversity in all its forms and strives to foster an inclusive culture built on respect that affirms inter-group relations and builds cohesion.
All qualified applicants are encouraged to apply and will receive consideration for employment without regard to race, religion, color, national origin, age, sex, sexual orientation, disability status, or any other characteristic protected by applicable law.
Founded in 1898, Northeastern University is a private research university located in the heart of Boston. Northeastern is a leader in worldwide experiential learning, urban engagement, and interdisciplinary research that meets global and societal needs. Our broad mix of experience-based education programs?our signature cooperative education program, as well as student research, service learning, and global learning?build the connections that enable students to transform their lives. The University offers a comprehensive range of undergraduate and graduate programs leading to degrees through the doctorate in nine colleges and schools.