The Marketing and Communications Coordinator assists with the short and long-term strategic planning for marketing the School, with a multimedia approach that includes verbal, print, digital, and social media communication methods. With a keen awareness of the School’s public image and mission, this person supports the Director of Advancement with admission, retention, marketing, communications, community partnerships, and service projects.

Responsibilities Include

• Develops marketing strategies to attract potential families to the school.
• Writes/edits publications designed to inform potential families about the school and the admissions processes.
• Coordinates with the Director of Advancement on the internal and external marketing of the school through publications, newsletters, magazines, brochures, flyers, postcards, forms, advertising, press releases, social media, website content, and annual report.
• Manages the annual advertising/media placement program and its budget. Researches and evaluates new advertising opportunities.
• Populates Facebook and Instagram with meaningful content.
• Ensures consistency with school branding across all platforms including print and online publications.
• Responsible for writing/editing content, photography, collecting relevant information, and facilitating distribution of all publications, invitations, marketing, promotional, and institutional advancement materials.
• Funnels Sea Crest stories and cultivates relationships with local media.
• Initiates and executes programs that connect the school to the greater community and enhance the public perception of the school.
• Documents school activities/programs by taking pictures and videos and maintains a photo archive for publications and the website.

Skills and Knowledge

• Intimate and direct knowledge of Marketing and Communications.
• Ability to work on multiple fronts in an advancement operation and deal with frequent deadlines.
• Superior verbal and written communication skills.
• Highly skilled in interpersonal/relationship building, analytical/strategic thinking, organization, time management, delegation, problem-solving, conflict management, and decision-making.
• Innovative, growth mindset, self-starter who works efficiently to attain goals.
• A strong sense of ethics and integrity.
• Willing to embrace the lifestyle of working in a small independent school by being a team player and working toward job excellence.

Education and Experience Requirements

• Bachelor’s degree required. Advanced degree or equivalent experience preferred.
• Three years of marketing or communications experience is required. Experience with major gifts and foundation/corporate grant-writing desired.
• Experience in graphic design, Web-based marketing, Website management, and maintaining a Web presence desired.
• Proficiency with Adobe Design Suite (InDesign, Illustrator, Dreamweaver, etc.) and some video production experience desired.
• Experience in a not-for-profit and/or independent school environment is highly preferred.

About our school:

Sea Crest is a JK-8 school of joyful learning and community. Located in the heart of Half Moon Bay, Sea Crest offers a high-quality, engaging educational experience that leverages our beautiful setting with a focus on marine and coastal connection. Our creative and collaborative educators believe in providing the best in innovative education to inspire and empower learners to engage curiosity, express creativity, act with compassion and lead with courage. For 25 years, we have had the privilege of stewarding young minds and hearts through their journey of discovery, growth and development. Our small class sizes support a personalized approach to instruction and the opportunity to develop strong connections with students. Our enrichment programs enable students to discover new interests and abilities in a supportive environment. Sea Crest graduates are: Inclusive, Thoughtful, Knowledgeable, Creative, and Articulate.

Ready to Apply?

If you are interested in moving forward, please submit a cover letter and résumé to Ambar Pina, Director of Advancement. Sea Crest offers a strong benefits package and expects to pay between $35,000- $40,000 for this role depending on relevant experience.

About Sea Crest School

About Sea Crest School Sea Crest is a JK-8 school of joyful learning and community. Located in the heart of Half Moon Bay, Sea Crest offers a high-quality, engaging educational experience that leverages our beautiful setting with a focus on marine and coastal connection. Our creative and collaborative educators believe in providing the best in innovative education to inspire and empower learners to engage curiosity, express creativity, act with compassion and lead with courage. For 25 years, we have had the privilege of stewarding young minds and hearts through their journey of discovery, growth and development. Our small class sizes support a personalized approach to instruction and the opportunity to develop strong connections with students. Our enrichment programs enable students to discover new interests and abilities in a supportive environment. Sea Crest graduates are: Inclusive, Thoughtful, Knowledgeable, Creative, and Articulate. Sea Crest teachers are… Compassionate, student-centered educators with an understanding and appreciation of child development. Reflective, lifelong learners who pursue professional growth. Skilled practitioners who differentiate learning to... meet the needs of all students. Inspired educators who craft joyful and meaningful learning experiences. Effective collaborators and communicators committed to fostering strong partnerships with colleagues and families. Committed to celebrating diversity and cultivating equity and belonging for all students.

Show more

Show less

Connections working at Sea Crest School