The IMC department is looking for a scholar who is proficient in using computational research techniques of brand and consumer-initiated marketing communications. Candidates should have a PhD in marketing, advertising, communications, economics, business, information systems, or a related field and should have a strong ambition to conduct and publish high caliber, impactful, and innovative research in the field of marketing analytics. Their work should have strong managerial implications that drive thought leadership. Applicants should show in their cover letter how their research is aligned with the values and goals of the IMC program. Candidates with expertise in conversational platforms, generative AI, digital/social/mobile media marketing, and customer analytics using large scale data collection and analysis are especially encouraged to apply. Scholars who include ethics, gender, race, and/or other aspects of social identity in their research are desirable.
Faculty will work in a demanding but rewarding environment at a premier global university. Medill is a professional school, and thus it is critical that the successful candidate integrate theory and professional practice and that research be actionable by the professions. The department offers a full-time 15-month master’s program, a professional master’s program, and an undergraduate certificate program. The programs focus on developing depth of expertise in consumer/stakeholder insight, brand strategy, data analytics, media strategy, and strategic communications. Applicants must have an interest in developing and teaching courses on marketing research, data science, marketing models and machine learning. Faculty are expected to teach both undergraduate and graduate students and perform professional service commensurate with rank.
Medill is dedicated to creating a socially just community by strengthening policies, developing programs, and fostering acceptance for a broad range of communities and concepts. We aim to welcome students, staff and faculty from diverse backgrounds and support them so they may thrive in our community. We are interested in applicants who will advance DEI through their teaching, research, and/or service. Our excellence can only be fully realized by faculty, students, and staff who share our commitment to these values. Successful candidates for our faculty positions will demonstrate evidence of a commitment to advancing equity and inclusion. In their statement on contributions to advancing diversity, equity, and inclusion, candidates should be specific about their contributions to diversity, equity, inclusion, and belonging, including information about their understanding of these issues, record of activities to date, and specific plans and goals for advancing equity and inclusion if hired as a Medill faculty member.
Considering the significant disruptions caused by the Covid-19 pandemic, particularly for disadvantaged groups in our evaluation of applicants, dips in productivity and engagement in the field in otherwise strong records/trajectories occurring with the onset of the pandemic will be evaluated with the context of the pandemic in mind.
Northwestern University is a federal contractor that actively participates in affirmative action planning in the areas of recruitment and retention. For each employment and promotional opportunity, Northwestern University actively seeks women, racial and ethnic minorities, veterans, and people with disabilities to maintain a University community that is based on equal opportunity and reflects the diversity of American society. Hiring is contingent on eligibility to work in the United States.
The position will begin in September 2024. Applications open June 1, 2023. We will be accommodating both the marketing and communication job market and will review applications on two dates: July 15, 2023 and September 10, 2023. Both receiving equal consideration and we expect the position to remain open until filled. Required documents include a cover letter, CV, statement on your contributions to diversity, equity, inclusion, and belonging, and copies of research papers. Names of references are required, but they will not be contacted until later rounds of application review and only once the applicant is notified. Questions should be directed to Robin Young at firstname.lastname@example.org.
Department: Medill - Integrated Mktg Comm
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