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Senior Marketing and Communications Manager
Principal Responsibilities:STRATEGY & ANALYSIS1.  Supports the achievement of financial benchmarks by assisting in the development of programs, products and services, by attracting non-traditional customers to our business venues and by increasing brand loyalty within the Yale Hospitality customer base.2.  Strengthens Yale Hospitality brand recognition within the University, regionally and nationally.3.  From conceptualization to implementation, helps develop and drive Yale Hospitality marketing and communication campaigns across all media vehicles including print, mail, email, website, and PR. 4.  Interfaces directly with the Senior Leadership team in Yale Hospitality translating Yale Hospitality business objectives into tangible marketing and communication campaigns.  Provides strategic


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The mission of the American Marketing Association New York is to inspire, support and celebrate brilliance in marketing. Founded in 1931, the AMA New York is the principal community for marketing professionals across all industries and disciplines in the New York area. Offering programs, monthly events, and interaction with the chapter through volunteer activities, we provide marketers with an opportunity to increase their knowledge and reach in the marketing community. AMA New York is the creator of the Effies, the Greenbook and the new Marketing Hall of Fame, which honors outstanding marketers nationwide.

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