Under general direction, performs a wide variety of duties associated with overseeing engagement of new and current audience members, managing the branding and image of Symphony NH, all Marketing and PR campaigns, website management and coordination of all printed materials, purchased advertisements, press releases and communications; management of the box office operations at all SNH performances. Elements of this position may be carried out remotely so there is an option for a hybrid position. These elements will be determined prior to hire.
FUNCTIONS OF THE JOB
Strategic execution and management of a comprehensive annual Audience Engagement and Growth Plan, including the coordination and oversight of supporting initiatives in the areas of marketing, PR, and customer relations.
Provide strategic direction and long-range/short-range planning for all these areas in the context of growing the various Marketing Campaigns while supporting the greater strategic plan, mission, and goals of Symphony NH.
Direct and implement the subscription, ticket sales and program advertisement strategies along with the day-to-day management of all aspects of marketing, box office, ticket sales and group sales in the office, online and during all SNH concerts.
Develop a coordinated matrix of communication and solicitation strategies involving social media, email, direct mail, phone, and personal visitation all focused on shaping a sustainable marketing and communications presence.
Propose, manage, and track annual Marketing and PR budgets.
Update and maintain SNH website and social media, online sales and giving technology.
Hiring and managing Marketing and Communications Interns
Tracking sales and marketing results, and reporting to Executive Director and Board of Trustees (latter as needed).
Manage box office operations, staff, and volunteers at all SNH performances.
Attend SNH rehearsals and concerts.
Perform other duties as assigned.
Previous experience in leading marketing campaigns, from strategizing to implementation to management of the program.
Fluency with Microsoft Office, Adobe Creative Suite, Mailchimp, online marketing platforms and website maintenance, hosting, and troubleshooting; ability to learn quickly new technology and software trends. SNH currently uses Salesforce/Patron Manager for ticketing, marketing and development.
Proven track record of achieving ticket sales and advertising goals and initiatives.
Understanding of database management, payment processing and customer relations.
Ability to recognize opportunities, identify critical activities and prioritize them to attain goals.
Excellent organizational and time management skills; ability to work towards goals within deadlines.
Ability to listen carefully to and understand others, both internally and externally, and proactively respond to those needs in a consistent and timely manner.
Excellent writing, analytical, and research skills are essential.
A results-oriented individual, who demonstrates the ability to work well with people at all levels of an organization.
Openness to new ideas and their implementation.
EDUCATION AND/OR EXPERIENCE
Bachelor’s degree OR equivalent experience in Marketing, PR or comparable field required.
2-3 years’ experience in Marketing/PR management preferred.
POSITION QUALIFICATION REQUIREMENTS
Skills and Ability which may be representative but not all inclusive of those commonly associated with this position:
Ability to perform a wide variety of duties.
Excellent Customer Service Skills
Ability to apply principles to solve problems and deal with a variety of variables.
Ability to plan and arrange a significant portion of own work, referring only unusual cases to supervisor or others.
Ability to maintain a positive work atmosphere by behaving and communicating with internal and external contacts in a manner using considerable tact required to achieve results without friction.
Ability to work and meet deadlines in an environment with distractions.
Ability to work within budgetary constraints.
Ability to apply commonsense understanding to carry out oral or written instructions.
Possess detail and goal-oriented work habits.
Excellent communication (verbal and written) and proofreading skills.
Attend department and organization meetings, rehearsals, and concerts.
Assist with various administrative duties as needed.
Perform other duties as needed or directed.
Physical Visual Activities or Demands: Physical/visual activities or demands that are commonly associated with the performance of the functions of this job.
Standing, Walking, Sitting, Stooping or Crouching, Kneeling, Reaching, Talking, Hearing
Sedentary Work - Employee required to exert up to `10 pounds of force occasionally and /or negligible amount of force frequently to lift, push, pull, or otherwise move objects.
Clarity of vision at a distance of 20 inches or less with the ability to bring objects into sharp focus.
This job description in no way states or implies that these are the only duties to be performed by the employee occupying this position. Employees may be required to follow other job-requited instructions and to perform other job-related duties as requested, subject to all applicable state and federal laws.
Certain job functions described herein may be subject to possible modification in accordance with applicable state and federal laws.
“Commonly associated” is not intended to mean always or only. There are different experiences that suggest other ways or circumstances where reasonable changes or accommodations are appropriate.
All activities, Demands, Conditions and Requirements are linked to Essential Job Functions unless marked with an asterisk which denotes linkage only to marginal functions (s).
Symphony NH was founded in 1923 by conductor and educator Clayton A. Eaton and is New Hampshire's oldest and only professional orchestra. Symphony NH was known as the Nashua Symphony Orchestra until 2012. Over the years, the orchestra has soared to new artistic heights, presenting concerts that feature a variety of music and appeal to the diverse tastes of New Hampshire audiences along with community engagement and education programs for all ages. In 2019, Symphony NH embarked on an exciting new phase under the artistic leadership of Music Director, Roger Kalia. Maestro Kalia brings a wealth of talent, knowledge and enthusiasm to Symphony NH. He is also passionate about education and community engagement and is eager to work with teachers and students across the state.
Symphony NH performs concerts in Nashua, Manchester and Concord with additional musical and educational programs across the state. Our education programs have been performed for Nashua third grade students for over ten years, and for the past three years have been brought to students across the state. The orchestra’s community engagement programs, including free public concerts, talks/lectures and open rehearsa...ls, ticket programs for underserved populations, collaborations with other non-profits, and various educational activities, have been recognized as integral to the health and strength of our community, our local economy, and the vibrancy of the areas we serve through music.