The Marketing Specialist is responsible for the strategy and execution of critical marketing initiatives in a local market, from start to finish. This includes managing and assisting with the overall coordination, collaboration, and development of market-leading marketing and business development content and sales support collateral
Job Description
Responsibilities:â¯â¯Â
Business Development-
Responsible for leading, providing strategic direction and executing on Business Development projects (both proposals and client presentations) in partnership with fee earners and service line teams
Lead the strategic direction for the messaging, content, and marketing materials to be developed, following the guidelines of C&Wâ™s BD âœProposing Solutionsâ approach
Manage incoming requests from fee-earners or collect information and scope of services pertinent to the request
Ensure development of agreed upon expectations, timelines and project milestones with project team at project outset, and ensure management of those expectation, timelines and milestones throughout the process
Work with team to write or oversee proposal and presentation content and review with fee-earners and key responsible affiliates
Facilitate review of materials and address any feedback from fee-earners and key responsible affiliates
Ensure the delivery of a clean final product to fee-earner or client
Share best practices with broader Marketing team
Other Responsibilities-
Responsibilities include managing proactive marketing initiatives to increase awareness and interest in the market to elevate the position and perception of Cushman & Wakefield and its expertsÂ
Contributes to the creation, design and development of materials as neededÂ
Working with the Marketing Manager, supports, and at time leads and manages, the business development process for proposals and presentations from commencement to material completion, interfacing directly with leadership and fee earners throughout the process as well as partnering with graphic designersâ¯Â
Responsible for assembling, writing (or editing), and updating written content Â
Coordinates and make edits and updates to marketing deliverables, delivering final, clean outputsÂ
Ensures best practice sharing and adoption Â
Collaborates with peers across markets and functions and share work to increase the effectiveness and efficiencies of colleagues Â
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Qualifications:â¯Â
Bachelor's degree in marketing, journalism, English, or public relations preferred â¯Â
3+ years of experienceâ¯Â
Background services marketing and or Point of Sale marketing (proposal development, pitch development) â¯Â
Exceptional written and oral communication skillsâ¯Â
Strong time management, organizational, and prioritization skills. Must have the ability to balance multiple priorities and projects simultaneouslyâ¯Â
Self-motivated approach with the ability to take initiative but works well in group environmentâ¯Â
An eagerness to learn new skills and subjectsâ¯Â
Proficiency in Microsoft suite (including PowerPoint), knowledge of Adobe applications also preferredâ¯â¯Â
Cushman & Wakefield is an Equal Opportunity employer to all protected groups, including protected veterans and individuals with disabilities. Discrimination of any type will not be tolerated.
In compliance with the Americans with Disabilities Act Amendments Act (ADAAA), if you have a disability and would like to request an accommodation in order to apply for a position at Cushman & Wakefield, please call the ADA line at 1-888-365-5406 or email . Please refer to the job title and job location when you contact us.
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Cushman & Wakefield is a leading global real estate services firm. As a leader in multifamily property management, we deliver exceptional value through tailored solutions that create efficient and engaging communities. Our passionate approach, strong operational practices and high-performing teams unlock every property’s ability to provide residents with a place they can truly call home.