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Digital Personalization Manager
Are you looking for your next career challenge? We are excited to be recruiting a Digital Personalization Manager who is passionate about data-driven personalization and a marketing automation specialist! As a key member of our Marketing Automation and Operations team you will manage the delivery of personalized consumer experiences through our newly deployed Customer Data Platform (CDP). You will: Support the development, socialization, and implementation of the MSK personalization strategy using our Customer Data Platform (Redpoint). Define rules and requirements for audience selection against campaign objectives and broader MSK communication goals. Set up and execute personalization strategies within


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The mission of the American Marketing Association New York is to inspire, support and celebrate brilliance in marketing. Founded in 1931, the AMA New York is the principal community for marketing professionals across all industries and disciplines in the New York area. Offering programs, monthly events, and interaction with the chapter through volunteer activities, we provide marketers with an opportunity to increase their knowledge and reach in the marketing community. AMA New York is the creator of the Effies, the Greenbook and the new Marketing Hall of Fame, which honors outstanding marketers nationwide.

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