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Market Research Analyst
The Market Research Analyst collects data and inputs from various sources, synthesizes findings, and provides timely insights. Under the supervision of the marketing director, the analyst will help optimize ongoing campaigns, guide user experiences, improve content strategies, and inform marketing decisions. The analyst collaborates closely with colleagues to establish and track performance metrics for communications and marketing campaigns, monitors performance data on the university's digital platforms, and develops and maintains social listening and media monitoring tools to track online conversations about the university. The market research analyst plans and executes qualitative and quantitative audience research initiatives. The analyst understands the behaviors and


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The mission of the American Marketing Association New York is to inspire, support and celebrate brilliance in marketing. Founded in 1931, the AMA New York is the principal community for marketing professionals across all industries and disciplines in the New York area. Offering programs, monthly events, and interaction with the chapter through volunteer activities, we provide marketers with an opportunity to increase their knowledge and reach in the marketing community. AMA New York is the creator of the Effies, the Greenbook and the new Marketing Hall of Fame, which honors outstanding marketers nationwide.

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