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Market Research Manager
JOB DESCRIPTION The Marketing Research Manager, position combines the role of a business analyst and a marketing strategist, capable of demonstrating substantial experience in developing actionable insights and intelligence. You will develop and execute primary research programs to uncover findings that can be applied to shaping our product roadmap, business development and sales & marketing initiatives. Your insights will help prioritize products and features, identify target audiences, and drive marketing. JOB DUTIES: Lead a broad set of research efforts with emphasis on the Pro (i.e. security dealer, builder, distributor) including coordination and execution (survey design, programming, analyses), analyzing secondary source


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The mission of the American Marketing Association New York is to inspire, support and celebrate brilliance in marketing. Founded in 1931, the AMA New York is the principal community for marketing professionals across all industries and disciplines in the New York area. Offering programs, monthly events, and interaction with the chapter through volunteer activities, we provide marketers with an opportunity to increase their knowledge and reach in the marketing community. AMA New York is the creator of the Effies, the Greenbook and the new Marketing Hall of Fame, which honors outstanding marketers nationwide.

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