St. Catherine University and our Marketing and Admissions team invite you to apply for a Marketing Manager position.
In the Marketing Manager role you will implement a comprehensive strategy to tell our story in a consistent and compelling way across a variety of mediums and channels. This position will use data to foster smart, effective strategies and messages, leading social media strategy and staff. Responsibilities include:
Advance marketing campaigns that support initiatives and goals in admissions and enrollment.
Advance a series of tactics to develop engaging and thoughtful content to promote the University in a variety of mediums and across multiple channels.
Develop creative briefs and guide creative direction to meet objectives for all advertising and public-facing communications, including print, digital, and video assets.
Conceptualize and execute on multichannel campaigns across the prospect and student lifecycle, ensuring the alignment of communications and messaging in all channels.
Manage content and updates for customer and internal touch points and document University processes.
Understand and tailor content for a variety of prospective student audiences.
Write and publish engaging content and edit, proofread and improve upon submitted content, ensuring brand consistency and optimization according to SEO best practices.
Lead direct reports in a manner that encourages collaboration and creativity.
Support employees in professional development and hold them accountable to desired goals.
Present ideas and final deliverables to internal and external teams, and communicate with cross-functional teams about marketing programs, strategies, and budgets.
Work with necessary vendors and team members to execute all marketing campaigns for St. Catherine University all while ensuring St. Catherine University is communicating the right message to attract prospective students.
St. Catherine University in St. Paul, Minnesota, is a comprehensive Catholic university and home to one of the nation’s largest colleges for women, with associate and graduate programs for all genders. Founded by the Sisters of St. Joseph of Carondelet in 1905, the University integrates liberal arts and professional education within the Catholic traditions of intellectual inquiry and social teaching. Committed to excellence and opportunity, St. Catherine enrolls students in certificate, associate, baccalaureate, master’s and doctoral programs in traditional day and evening/weekend/online formats.
Minimum Requirements:
Bachelors degree in Communications, Marketing, Public Relations or a related degree
Three (3) years of experience in marketing or public relations roles. Understanding of essential elements of effective marketing campaigns.
Demonstrated ability to work with internal and external partners to execute strategic marketing campaigns, including measuring results and ROI
Experience presenting strategy and results of marketing initiatives.
Ability to work independently and in a team environment to meet deadlines.
St. Catherine University in St. Paul/Minneapolis, Minnesota, is a comprehensive Catholic university and home to one of the nation’s largest colleges for women, with associate and graduate programs for all genders. Founded by the Sisters of St. Joseph of Carondelet in 1905, the University integrates liberal arts and professional education within the Catholic traditions of intellectual inquiry and social teaching. Committed to excellence and opportunity, St. Catherine enrolls students in certificate, associate, baccalaureate, master’s and doctoral programs in traditional day and evening/weekend/online formats.
