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Marketing Specialist - Fixed Term
Administers day-to-day marketing operations for university unit or department. Participates in development of marketing and sales goals, objectives, plans and strategies. Assists in determining target markets.Administers programs to promote awareness of department services and/or products within the university community and/or to the general public, such as direct mail, telemarketing, advertising, publicity, community relations, promotional activities, special events, websites, etc.Develops, produces and distributes publications and other promotional materials for department marketing and public relations purposes. Collaborates with faculty, staff or clients on marketing, strategic issues and ways to position or portray progress
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