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Marketing Manager, Glucerna
MAIN RESPONSIBILITIESDevelop brand/portfolio strategy (position/message) aligned with local insights and global brand strategies.Prepare and develop marketing objectives, strategies, advertising, which bases on Corporate Branding foundation, and ensure their execution for the assigned products.Develop local execution in line with brand campaign guidelines and coordinate with ABM to develop and produce tools and training to commercial team to ensure effective execute and achieve program KPIAnalyze and report market intelligence in a correct and timely manner.Lead multi-product projects/ big campaigns; or speacial project as directed by Division Manager/GMLook for opportunity to develop business by launching new
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